Casting Infomation

Main Cast Member.
Sylvia Parker
this cast member is going to be my only cast member in the production.

shooting location

 

shooting location

This location is Country Park, in this location I will be using the natural lighting coming through the trees to shoot my talent. this could cause a problem because if there is not enough light it will be difficult to provide power in the middle of the forest.

Lyrical analysis

Focus Group

 

storyboard template 2

this is the revised version of my storyboard template and contains more space to fit the important aspects of the music video.

storyboard template

this storyboard template doesn't contain enough space to write about sound so I will revise to create a better layout.

Gotye- Somebody That I Used To Know Analysis

Gotye-SomeBody That I Used To Know

Cinematography-the cinematography of this video is very strange it features one smooth shot at the beginning tilting up along the artist’s body. The artist is painted using stop- frame animation this gradual painting shows him blending into the background. This fits with the song, showing he is being forgotten and is just fading away. Camera movements are very limited with only two movements of the camera shown.

Mise-en-scene- in this music video the main background is hand painted and slowly appears more throughout the video. The artist is stood  and the audience is given the impression that he is naked, this is to show the audience that he has nothing left to hide and is shown bare and truthful to the audience. The artist is them slowly painted and blends into the background, this is used to show that the artist is fading away and is being forgotten, this is used to show the feeling of the artist and what emotions are impacting him literally he wants to fade away and hide in the background.

The sound I weird when combined with the music video because the music video does not follow on with the song, the editing timings do not match the beat of the song due to the length of shots, this means that it is a peculiar song to watch because something about it (the timings) doesn’t always fit into what audiences expect from music videos. This means that the codes which audiences recognise are sometimes not applied and so do not appear to conform to what is ‘normal of a music video’ . the video does however also include codes and conventions that audiences can recognise such as conventional camera angles such as close ups on the singer and two shots when two are singing together.

Editing in the music video is not conventional becuase editing happens but shots last longer than is conventional for music videos.

Christina Perri- 'Jar Of Hearts' Analysis

Cinematography in Jar Of Hearts consists of cameras on tripods quite a lot, this is to emphasise the action occurring in the scene because the surroundings appear still in  comparison to Christina Perri who is rapidly moving. This is coupled with a lot of cuts between different angles with slow movement, these cuts between action and stillness are emphasised by the camera movement.

Mise-En-Scene in this music video is very dark for all of the other characters except for the artist because she is different to other girls. Animation overlaps the live action to show the audience inside the artist’s chest, the reason for this is to emphasise the lyric jar of hearts because she has an empty jar in place of her heart. The use of animation also fits into the music video because the style used is dark and inky; the style is very basic but gets the point across that she has a missing heart. The missing heart is shown to be stolen through the animation because it physically shows the heart leaving the girls; it puts an emphasis on the heart being stolen and changes it from a metaphorical meaning to a physical one. Once the artist gets her heart back the lighting changes from being dark to bright and cheerful, this is to indicate to the audience that all is once again right in the world and balance has been restored.

Editing consists mainly of long shots with cuts pronouncing the action occurring. Some of the scenes are played backwards to the audience to emphasise the action occurring, some scenes also play the action backwards and then play it forwards to re-emphasise the action and gives an unusual style to the video.  The editing gives the impression that the artist is watching the other girls get their hearts sucked out because it cuts between the girls getting their heart sucked out and the artists reactions to it, this is further emphasised when the girls who have just had their heart sucked out join the artist to dance as backup dancers.

The music videos message is that if you get too close to someone you can end up getting your heart taken and you may not be the first one for it to happen to. This is illustrated through the narrative of the music video.  The music video genre is one of alternative pop, the genre appeals to a wide range of audience members because it is designed to appeal to different groups within the same audience. The genre appeals to older teenagers who are looking for something alternative to typical pop songs produced by mass pop artists. The ideology of the video is one of revenge and if you keep trying you can become strong and independent without the need for someone.

The audience for this music video is mainly teenagers between the ages of 14-19, this age range is popular with alternative, this means that the music video is identifying its audience and creating visual elements to please this demographic. The ideology of this music video is directed at teenagers and so its message carried is aimed to a young audience who may not have all the life experiences, the videos main message is saying don't let someone mess around with your heart otherwise you may have to fight against their memory to get it back.

 

Lisa Miskovsky- ‘Got A Friend’ Analysis

Lisa Miskovsky- ‘Got A Friend’

Cinematography- the cinematography for the video has a lot of smooth pans evaluating the scene. The framing switches between extreme mid shots to close ups, on certain vowels. The lyrics are emphasised by the camera movement. The use of handheld cameras gives the music video a more in depth felling because it brings the audience into the diegesis.  The way the music video was shot multiple angles were shot at the same time and them combined in the final music video, tis gives the audience a different view of the scene and helps to include the audience because they can see the image in better angles

Mise-en-scene- the video begins outside with a drop falling off a shard of ice. Next shot breaks the fourth wall because the artist looks directly at the camera; this breaks the fourth wall and makes the audience feel part of the diegesis.  The music video takes place at the beginning outside in the snow which begins to fall outside. The artist is wearing a black hooded cloak; this is in strong contrast to the surroundings which are pure white. This is symbolic because it is saying that everything around the artist is pure and innocent but the artist herself is not so innocent.  It also makes the artist stand out amongst the white snow, this could suggest that the artist is saying look at me ‘I’m different to everyone else I stand out’, this fits into the artists image because she does not appeal to the mainstream worldwide audience but instead appeals to a smaller group. The house in the music video is an image of the artist, the image on the outside looks innocent and modern but on the inside it has old furniture. This can be reflected in the artist in the context of the music video and the song who is someone. The snow falling on the inside of the house connotes that the structure may appear sound but it lets the problems in.

Editing- there are a lot of cuts in this music video, cutting between shots of the artist performing or moving. The music video uses a mixture of continuity editing and montage editing; the music video is combines both of these to illustrate the artist going on a journey across the landscape, this is then combined with the artist singing in the same locations whilst still moving across the landscape. This variety of editing methods helps to create a story for the music video.

The music video does not have a point to it, it is ‘surface without substance’, the music video is not related to the lyrics at all, and the music video is for audience entertainment only.

The music video genre is one of alternative pop, the genre appeals to a wide range of audience members because it is designed to appeal to different groups within the same audience. The genre appeals to older teenagers who are looking for something alternative to typical pop songs produced by mass pop artists. The ideology of the video is that you cannot run away from your problems because they will follow you, this is symbolised in the video through the use of snow, the snow follows the artist where she goes showing that the artist cannot escape her problems.

Initial Ideas